I had dinner last night with my son Brian who not only is on our sales and marketing team but also has been on the Serotonin-Plus program. Brian made the observation last night that virtually every commercial on television is tempting viewers with 5 dollar P-zones from Pizza Hut, 5 dollar foot longs from Subway, McDonalds Big Macs etc. Certainly, these commercials must work very well because they keep running them. Moreover, the ease of getting home delivery has been enhanced by internet ordering or even just touching your I-phone.
Brian suggested DVR-ing your favorite shows and skipping the commercials. This will eliminate the "temptation" that these commercials invoke. These companies are very smart in their advertising campaigns and they know how to appeal to the hedonistic parts of our brains. If we do not see their commercials, we may not feel the "Mac attack".
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